Over the course of this month, I have been cleaning out the clutter from my online world. Consider it a form of weeding, making room for my important relationships to grow and new relationships to take root. Here’s what I did: 1. Unfollowed most Tweeters who don’t follow me back on Twitter. 2. Used the [...]
There is no doubt that employees are feeling the stress of the economic downturn. They may be experiencing their own financial issues or are living in fear of losing their jobs. Consider how you can keep them motivated now so you can retain them – their expertise is an asset upon which you can grow [...]
I had two shocking conversations recently that took my breath away, both with entrepreneurs who were in support of socialized healthcare…er…uh…I mean “Healthcare Reform.” I am not generally speechless but open support of socialism occurring in the USA is something I never expected to witness in my lifetime. Most ironically, I never expected to hear [...]
In the last two blog posts, we covered market research tools and methods for Customer Intelligence and Competitor Intelligence. Today we add a third leg to the proverbial stool by listing website resources for gathering trend information to inform business strategy. 1. What are the most popular searches on the web right now or over [...]
In our continuing series on how to Prepare for the Upswing, we discuss several low cost options for inclusion in a customer feedback loop. Recession or not, gathering customer feedback is always a great idea as the best companies are distinguished by exceptional customer service. During a recession when there are fewer disposable dollars, small [...]