From the category archives:

Prepare for the Upswing

May is the month of my birth, almost 48 years ago. No, I don’t care if anyone knows how old I am – I earned every one of my years! For the past 15 years, I have taken a week during my birthday month to revisit life and career, refining a vision for my coming [...]

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Over the course of this month, I have been cleaning out the clutter from my online world. Consider it a form of weeding, making room for my important relationships to grow and new relationships to take root. Here’s what I did: 1. Unfollowed most Tweeters who don’t follow me back on Twitter. 2. Used the [...]

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There is no doubt that employees are feeling the stress of the economic downturn. They may be experiencing their own financial issues or are living in fear of losing their jobs. Consider how you can keep them motivated now so you can retain them – their expertise is an asset upon which you can grow [...]

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In the last two blog posts, we covered market research tools and methods for Customer Intelligence and Competitor Intelligence. Today we add a third leg to the proverbial stool by listing website resources for gathering trend information to inform business strategy. 1. What are the most popular searches on the web right now or over [...]

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In our continuing series on how to Prepare for the Upswing, we discuss several low cost options for inclusion in a customer feedback loop. Recession or not, gathering customer feedback is always a great idea as the best companies are distinguished by exceptional customer service. During a recession when there are fewer disposable dollars, small [...]

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