There is no doubt that employees are feeling the stress of the economic downturn. They may be experiencing their own financial issues or are living in fear of losing their jobs. Consider how you can keep them motivated now so you can retain them – their expertise is an asset upon which you can grow [...]
In the last two blog posts, we covered market research tools and methods for Customer Intelligence and Competitor Intelligence. Today we add a third leg to the proverbial stool by listing website resources for gathering trend information to inform business strategy. 1. What are the most popular searches on the web right now or over [...]
This is the fourth post in a monthly series dedicated to preparing your business for the upcoming economic recovery. Today, I discuss gathering competitive intelligence, one form of market research which can easily be performed by the small business owner in preparation for business growth. Market research is the foundation of business strategy. Good market [...]
Two climbers from Crestock Stock ImagesIf you run a business, you know how essential it is to regularly monitor and measure the vital signs of your business, such as sales, profits, and project milestones. No matter your size, very simple processes can be put into place in a few key operational areas which can scale [...]
This is the time of year when I encourage entrepreneurs to begin planning for the New Year. Planning can be a positive and reflective process. It can be inspiring to look back over the mountains you have climbed in the past year and look ahead with optimism to the journey ahead. Thanks to Scott Blitstein [...]